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Seoul - Hyosung has developed new creora Color+ elastane for natural blended materials which, aimed at meeting the consumer desire for more colour variety in comfort apparel made with natural fibres, is being introduced at Interfilière Connect, which is taking place online from September 2-30, 2020.

The new variant is described as a specialty elastane for deeper, darker colours in stretch fabrics made with natural blends.

creora Color+ has the same performance stretch characteristics as Hyosung’s flagship fibre, creora Power Fit, with the added benefit of providing richer colours in natural and cellulose yarns – an attractive fibre blend for leading intimate, activewear and ready-to-wear brands.

“As regular elastane does not take colour well, it is a challenge to achieve all-over, rich colour when dyeing it with natural fibres such as cotton, rayon, and modal,” said Simon Whitmarsh-Knight, Hyosung EMEA Marketing Director. “With new creora Color+, brands can now offer consumers fashionable, colourful apparel made with natural fibres without ever having to worry about the dreaded grin-through.”

According to Hyosung, new creora Color+ for natural fibers will be a nice addition to its successful creora Color+ for stretch fabrics made with nylon, a well-established yarn used in activewear for its ability to produce deep and exclusive colours without grin-through.

As demand for sustainable materials continues to rise, Hyosung is also presenting its expanded multi-function regen collection of GRS-certified recycled elastane, nylon and polyester fibres made with 100% reclaimed waste at Interfilière Connect.

On Thursday, September 17th at 11:00-11:30AM CET, Hyosung European Marketing Manager, Julia Nam, and EMEA Marketing Director, Simon Whitmarsh-Knight will join Dominique Demoinet of DLD Consulting in an Innovation Encounters Meet Up to discuss how the company is overcoming COVID-19, its move to digital, and the importance of consistent innovation.

The conversation can be viewed on the Interfilière Connect site by clicking on the event schedule in the menu.

For more information on creora Color+ fibre visit blog.hyosungtnc.com

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